Real-Time Data Will be the Key to Predicting the Future of Real Estate - Eric Graham

Real-Time Data is Key to Predicting the Future of Real Estate

In corporate real estate, we are seeing the similar need for predictive data. One of the biggest differences I’ve seen between successful and less successful company reactions to the pandemic was real-time data. Companies that knew occupancy, understood cleaning & facilities management trends and quickly polled employee sentiment were able to act quickly to serve employees and make critical real estate decisions. The ones that didn’t struggled mightily.

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